CULTURAL ARCHITECT | Change can be infinitely more powerful when we collaborate. I seek out the most effective partners in culture to drive movements and create impact.
STRATEGIC STORYTELLER | Creative, emotional stories can make us relate to each other, and the world, more than any other features and benefits. I help build strategies that create the space for those stories to organically come forth and be told.
OPPORTUNITY SEEKER | Challenges and problems are inevitable. However, I see them as opportunities to learn, grow and make better any endeavor.
experience
acumen fund | 2016 global fellow
September 2015 - September 2016
- Trained for two months at Acumen headquarters in areas of design thinking, lean start-up, adaptive leadership and business and operational basics as preparation for a 10-month field assignment.
- Currently working as Head of Marketing for SEED Schools, a social enterprise in Hyderabad, India working to improve outcomes in low-cost private schools.
MAL\FORGOOD | account director (freelance)
July 2015 - September 2015
Led XQ The Super School Project through to launch. Responsibilities included client management, developing creative and providing feedback, ensuring deliverables are on strategy and providing thought leadership both to growing the agency and for the client’s objectives.
Carnegie mellon university | adjunct instructor
March 2015 - May 2015
Branded Entertainment course for students in the Master of Entertainment Industry Management program
Enso Collaborative | brand impact director
March 2012 - March 2015
Developed and led a variety of shared value projects from proposal through strategy, creative and production to create impact at scale.
Clients include:
Google (various business units including: Small Business, Google.org, Public Policy)
Humanity United
WakaWaka
University of Santa Monica
Managed print, video, digital, social and other grassroots campaign elements
Found opportunities to create social and brand impact for clients.
Became the trusted advisor to clients in order to achieve maximum impact at scale.
Developed internal processes to ensure clarity and consistency across my department and the company.
Created a growth guide for the Brand Impact team to measure professional and personal success and growth.
disney-espn media networks | brand manager
2011 - 2012
Coordinated the launch of the authenticated products, WatchDisney and WatchABC, across product development, PR, consumer and affiliate marketing.
Created marketing and promotional opportunities with affiliates to leverage network content in support of distribution deals and renewals.
Became the brand expert for ABC, ABC Family and Disney XD to maximize promotional opportunities for both the network and affiliates.
AT&T U-verse | marketing manager
2010 - 2011
Built out AT&T U-verse's social media presence through partnership and promotional campaigns with cable networks.
Leveraged networks' content to promote U-verse offerings in support of acquisition, retention and upgrades.
Managed channel launches which included developing marketing plans and messaging, monitoring tactical executions and managing the brands presence across marketing channels.
education
MBA, International Business certificate
2013 // University of California - Los Angeles
MA, Television-Radio-Film
2005 // Syracuse University
Bachelor's of Business Administration
2000 // University of Missouri - Kansas City